Free Influencer Marketing Series
Success! Enjoy the series! Part 1: How an agency took a brand from 0 to $1MM in 4 months using influencers & ads
Free Influencer Marketing Series
Success! Enjoy the series! Part 1: How an agency took a brand from 0 to $1MM in 4 months using influencers & ads
Still picking influencers solely based on engagement? That's so 2015. In 2025, median views and CPM are everything. Our in-house team has curated a list of standout fitness influencers in New York City with the kind of loyal, engaged audiences that actually convert.
These aren't your average fitness influencers — each influencer on this list is outperforming the norm in New York City, and we're sharing the real stats top agencies use to decide who's worth working with. If you're tired of overpaying for underperforming creators, start here!
Laady is a strong fit for fitness apparel, supplement, and gym equipment brands. She boasts an incredible 13.86% engagement rate, with her video views often doubling her follower count, ensuring high visibility. Her content is an authentic mix of gym workouts and motivational posts, presented with a fun, approachable tone. Consider her for a 'day in the life' takeover, a '30-day workout challenge' series, or a 'gym-ready with [brand]' GRWM video. Her authenticity and high reach make her a valuable partner for brands looking to connect with a dedicated fitness audience.
This creator is a strong candidate for fitness apparel and accessory brands. She maintains a solid 3.45% engagement rate, showing a dedicated audience connection. Her feed is filled with gym-based workout videos that are straightforward and motivational, showcasing both her strength and style. Potential campaign ideas could be 'testing the durability of our new gear,' 'a weekly workout split using our equipment,' or 'a side-by-side comparison of our different collections.' Her focused, no-frills fitness content presents a clear and authentic brand alignment.
Get our free 2025 guide packed with top tools and tactics to find hundreds of Female Fitness Influencers in New York City in minutes.
Ideal for fitness apparel and supplement brands, Jamie's content is authentic and engaging, reflected in her median views (58k) more than doubling her follower count. With a strong 12.52% engagement rate, her feed features straightforward gym workouts with a fun, confident vibe. She'd be great for campaigns like "a full week of workout outfits," "a review of our pre-workout flavors," or "a 'how to stay motivated' Q&A." Her impressive reach beyond her follower base highlights her magnetic content.
Nicole is a strong match for edgy fitness apparel and supplement brands targeting dedicated gym-goers. She boasts an impressive reach, with median views of over 247k and a 6.82% engagement rate. Her content is high-energy and fun, often featuring relatable gym moments and intense lifting sessions. Great campaign ideas include "a powerlifting-focused supplement feature," "styling our latest collection for a heavy leg day," or "a humorous 'gym intrusive thoughts' reel." Her vibrant personality and great performance metrics make her a standout choice.
Leslie is a fantastic fit for fitness apparel and supplement brands aiming for an authentic, gym-focused audience. She has a healthy 3.89% engagement rate and a good view-to-follower ratio of nearly 60%. Her feed is filled with genuine workout videos and progress updates that feel both motivational and attainable. Campaigns like 'My Go-To Pre-Workout Stack' or 'Building Strength, One Rep at a Time' would align well with her content. Her authenticity and solid reach make her a reliable choice for a small brand.
A great fit for athletic wear and fitness accessory brands, Lay B. motivates her audience with a 'don't let your mind bully your body' philosophy. Her 5.56% engagement rate and strong median views show a highly connected audience. Her feed is packed with effective, no-nonsense workout routines. Campaign ideas could include "a full-body dumbbell workout," "a review of our most durable gym accessories," or "a 'study/life/gym balance' takeover." Her dual identity as a law student and personal trainer makes her both relatable and aspirational.
Nyla is the perfect influencer for fitness brands catering to tall women or those seeking an inclusive message. She has a healthy 4.46% engagement rate and creates content that is both empowering and instructional. Her feed showcases a variety of workout styles and stylish gym fits. She would be ideal for campaigns like "the best leggings for tall girls," "a core workout finisher," or "how to build confidence in the gym." Her specific niche as a tall girl personal coach allows for highly targeted and effective collaborations.
Xiomara is a powerhouse for fitness and supplement brands looking for significant reach. Her account consistently gets high viewership, with median views over 281k and a solid 3.97% engagement rate. Her content is motivating, featuring running vlogs, gym workouts, and tips for staying hydrated and confident. Campaigns like "a running vlog featuring our hydration supplement," "a GRWM for the gym," or "a tutorial on building a strong back" would perform well. Her journey and motivational tone resonate strongly with her large, engaged audience.
Mia is an excellent choice for fitness brands that also have a strong lifestyle or fashion component. She seamlessly blends gym content with everyday life, showing her 3.79% engaged audience how fitness fits into a stylish, modern routine. Her aesthetic is clean and appealing. Consider her for "a 'gym-to-brunch' outfit reel," "a healthy meal prep recipe," or "a showcase of our new spring collection." Her ability to integrate products naturally makes her a versatile partner.
Jayme is a strong fit for brands aiming to connect with an audience that values comfort, confidence, and authenticity in their fitness journey. While her engagement rate is 2.04%, her median views are a solid 28k, showing her content performs well. Her feed is filled with effective workouts and relatable gym moments. She would be perfect for "a 'Core & Curves' challenge partnership," "a review of our most comfortable workout sets," or "a tutorial on effective glute exercises." Her approachable and empowering content creates a safe and welcoming space for her followers.
Perfect for fitness brands with a nutrition or wellness product, Toni is an online nutrition coach who helps her audience create a healthy relationship with food. Her 3.01% engagement rate and strong median view count of over 51k indicate a trusting and engaged audience. Her content is a valuable mix of meal prep ideas and workout routines. She's a great choice for campaigns like "a week of healthy meals featuring our product," "a meal prep masterclass," or "a 'workout warrior' routine." Her expertise in nutrition adds a layer of credibility.
A perfect match for fitness apps, female-focused athletic wear, and wellness products. She has a 2.7% engagement rate and a consistent median view count of over 8k. Her content primarily consists of workout routines, gym motivation, and physique progress, delivered with a positive and empowering tone. Campaign ideas could be 'a 30-day challenge using our fitness app' or 'styling our new collection for different workouts.' Her clear focus on training and coaching provides an authentic and trustworthy voice for followers.
A great fit for fitness and lifestyle brands looking for high-reach video content. While her engagement rate is 1.71%, her median views are an impressive 45k, indicating her content resonates well beyond her immediate followers. Her feed features a mix of full-body workout routines, gym lifestyle GRWMs, and motivational clips. Campaign ideas could include 'a week of workouts in our new gear' or 'a healthy living vlog.' Her relatable approach to fitness and strong video performance make her a valuable partner.
An amazing and unique fit for brands focused on strength, durability, and hard work. With a 3.48% engagement rate and over 14k median views, her content captures a loyal audience. As both an IFBB Pro and a professional landscaper, her feed showcases incredible strength and work ethic in two different worlds. Campaign ideas could include 'testing the durability of our workout gear on the job' or 'a day balancing professional landscaping and pro bodybuilding.' Her authenticity and unconventional combination of passions make her stand out powerfully.
A great fit for beauty and cosmetics brands that value performance and authenticity. While her engagement rate is 1.4%, her median views of over 30k demonstrate a strong reach beyond her follower count. Kayla's content is a relatable mix of 'gym-proof' makeup tests, workout videos, and funny couple content. Consider her for campaigns like 'testing our long-wear foundation during a HIIT session' or 'a GRWM for a gym date.' Her authentic blend of fitness and beauty makes her a credible voice for products that last.
Get our free 2025 guide packed with top tools and tactics to find hundreds of Female Fitness Influencers in New York City in minutes.