Free Influencer Marketing Series
Success! Enjoy the series! Part 1: How an agency took a brand from 0 to $1MM in 4 months using influencers & ads
Free Influencer Marketing Series
Success! Enjoy the series! Part 1: How an agency took a brand from 0 to $1MM in 4 months using influencers & ads
Still picking influencers solely based on engagement? That's so 2015. In 2025, median views and CPM are everything. Our in-house team has curated a list of standout home decor influencers in United States with the kind of loyal, engaged audiences that actually convert.
These aren't your average home decor influencers — each influencer on this list is outperforming the norm in United States, and we're sharing the real stats top agencies use to decide who's worth working with. If you're tired of overpaying for underperforming creators, start here!
Homewithpauly is a strong fit for modern and cozy home decor brands looking to reach an engaged audience. He has a 3.61% engagement rate, and with median views of nearly 17,000, his content reaches well with his 32,000 followers. His feed is filled with authentic, warm, and inspiring content showcasing his apartment and lifestyle. Campaign ideas could include "a 'get ready with me' video featuring a new decorative mirror" or "a cozy night-in routine styled with new throw pillows and blankets." Pauly stands out for his relatable yet aspirational 'homebody' vibe that resonates with viewers.
Mike Moser is best for a brand seeking a highly aspirational placement with a top-tier, influential designer. Despite a 1.96% engagement rate, his median views of nearly 50,000 are exceptionally high for his 35k followers, demonstrating incredible viral potential. His content is polished and architectural, resembling magazine editorials. We suggest campaign ideas like "a subtle placement of a high-end decorative bowl in a featured project" or "an 'ask the expert' session on choosing the right decor." His AD100 and Elle Decor A-List status makes him an authoritative and powerful voice in luxury design.
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Emad Zand is an ideal fit for luxury furniture and high-end decor brands. He maintains a 3.24% engagement rate, with his median views of over 7,500 indicating a strong reach with his follower base. His content is a showcase of opulent, modern architectural and interior design projects, often featuring his own award-winning furniture creations with a polished, professional tone. Campaign ideas could include a "Designer's Choice" feature of curated products or a "Behind the Design" series showing how a piece fits into a luxury space. His authority as an award-winning architect and designer makes his endorsements particularly compelling.
Mark H Mendez is a perfect partner for brands specializing in mid-century modern furniture and architectural home goods. Despite a 2.77% engagement rate, his median views soar past 32,000, demonstrating exceptional reach and an audience captivated by his content. He offers stunning video tours of iconic LA homes, combining architectural education with aspirational lifestyle content in a sleek, cinematic style. Campaign ideas could involve him "staging" a home with the brand's products or creating a "Get the Look" series for a featured property. His unique position as an architect-turned-realtor lends his content a layer of genuine expertise.
Jeff Newell's studio is an excellent choice for luxury decor brands and those targeting design connoisseurs. With a 2.05% engagement rate and median views exceeding 10,000, his content effectively reaches an audience appreciative of fine craftsmanship. The feed showcases stunning, artisanal furniture and objects with a modern, sculptural aesthetic, emphasizing unique materials like selenite and bronze. Potential campaigns could include a "Craftsman's Spotlight" on a particular piece or a "How It's Made" video to highlight product quality. The studio's focus on bespoke, high-craft objects provides a sophisticated and aspirational platform.
Christian Douglas is a fantastic fit for home decor brands with outdoor or garden-related products. While his engagement is 1.71%, his median views are an impressive 16,900+, showing his content finds a large and interested audience. His feed is filled with breathtaking landscape architecture, seamlessly blending indoor and outdoor living with a focus on natural materials and food-forward gardens. Campaign ideas could include an "Outdoor Oasis Makeover" using the brand's products or a "Guide to Seasonal Patio Styling." His authority as an award-winning landscape architect and author makes him a credible source for creating beautiful living spaces.
Ryan Leidner is a prime choice for modern and minimalist home decor brands. He has an engagement rate of 1.59%, with median views nearing 9,000, indicating his content reaches an engaged niche audience. His feed is a gallery of clean, light-filled architectural projects that have been featured in top design publications like Dwell and Wallpaper, presenting a sophisticated and highly aesthetic visual language. Brands could partner with him on "A Minimalist's Guide to Decor" or have their products featured in one of his beautifully documented projects. His curated, high-design aesthetic provides an aspirational backdrop for contemporary products.
Jeffrey Neve is well-suited for classic, timeless, and luxury home decor brands. His profile has a 1.43% engagement rate, and his median view count of over 2,600 suggests a dedicated following interested in high-end design. The content showcases polished and sophisticated residential interiors, blending classic forms with modern comfort and a keen eye for detail. We suggest campaign ideas like a "Timeless Textures" feature focusing on fabrics and materials, or an "Art of Layering" video tutorial. His award-winning firm's portfolio demonstrates a consistent, high-quality aesthetic that would elevate any traditional decor brand.
Jeff Shelton is a fantastic match for eclectic, artistic, and colorful home decor brands that celebrate unique design. With an engagement rate of 1.39% and median views surpassing 5,000, his distinctive work captures a loyal audience. His feed is a visual feast of whimsical, Gaudi-inspired architecture filled with custom tiles and playful shapes, offering a uniquely creative tone. Brands could collaborate on a "Behind the Whimsy" tour of one of his properties or a "Design Your Joy" campaign encouraging bold decor choices. His one-of-a-kind architectural style makes him a standout creator for brands that dare to be different.
Haris Kenjar is an excellent fit for design-forward home decor brands that value a strong, moody aesthetic. Despite a 1.33% engagement rate, his median video views of over 18,500 demonstrate a highly engaged audience that extends well with his follower count. His photography, featured in Architectural Digest and Elle Decor, is characterized by its artful, atmospheric, and editorial quality. Collaboration ideas include a "Capturing Home" series focusing on how lighting and decor interact or a curated product shoot styled and photographed by him. His status as an AD Pro 100 photographer lends immense credibility and a high-fashion feel to his content.
Carl Larsson is a great partner for home decor brands that see their products as functional art. While his engagement rate is 1.02%, his median views are an incredible 37,000+, proving his content is highly compelling and far-reaching. As an art advisor, his feed expertly showcases how fine art and high-end design coexist in stunning interiors. Brands could collaborate on a "How to Style Art with Decor" guide or a feature on "Creating a Collector's Corner" at home. His expertise in the art world provides a unique and sophisticated angle for home decor marketing.
Yoshihiro Makino is a superb fit for design-focused home decor brands that want to be featured in an editorial, high-end light. He has a 2.95% engagement rate, and though his median views are 845, his work is frequently published in top magazines like Architectural Digest. His content consists of impeccably styled and lit photographs of architectural and interior design projects, giving his feed a polished, professional, and aspirational feel. Campaign ideas include a "Photographer's Eye" feature where he captures a brand's products or a collaboration on a "Shop the Look" from one of his published shoots. His work's association with major design publications makes him a highly credible partner.
Michael P. H. Clifford is a great choice for home decor brands seeking a polished, editorial aesthetic. He holds a 1.76% engagement rate with median views over 1,400, reflecting a dedicated audience for his specialized content. His feed showcases bright, clean, and beautifully composed interior photography, often for major publications like Architectural Digest, giving his work an authoritative and aspirational quality. Brands could work with him to create a "Day in the Life" home shoot or a "How to Photograph Your Home" tips series. His professional eye and publication history make him a strong choice for creating stunning visual content.
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